Wayfinding & Signage
BOND Creative designed an eclectic signage program that utilizes inspiration from the brand typography and architectural materials at South Bank, a unique residential complex and retail space in the heart of Inglewood, Calgary.
Client:South Bank
Category:Commercial & Retail Residential Signage & Wayfinding
Date:March 20, 2021
South Bank is a unique residential complex and retail space in the heart of Inglewood. Its design character is a reflection of the historic and eclectic street frontages of the area. BOND Creative designed an equally eclectic signage program that utilizes inspiration from the brand typography and architectural materials. Corten steel rust finish, prominent in the architecture, has been replicated to the level identification signs within.
The retail guidelines are designed to allow tenants to express their corporate brand and colours in a manner similar to the buildings design character. This was key to maintaining the eclectic aesthetic desired by the client.
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