Branding and Identity
Between Friends is a non-profit organization that creates opportunities for people to experience a sense of belonging and connect to the community. Between Friends engaged BOND's consulting and design services for a new branding initiative that supports and reflects the organization's values and defines who they are.
View website
Client:Between Friends
Category:Branding & Identity Donor Recognition Non-Profit
Date:April 02, 2012
A clean, colourful symbol was developed which represents a butterfly, a tagline was also developed and a friendly, modern typeface was used. BOND applied the brand to their stationery and marketing collateral. Some of these items include letterhead, business cards, program guides, annual report, website, vehicle graphics and marketing materials. BOND developed brand identity guidelines that continues to bring their brand to life.
Browse Related Projects
