Signage, Environmental Graphics, and Advertising
When RGO had the opportunity to reinvent their interior office space, they connected with BOND to design a creative modern environment by way of wall graphics. Our graphic designers produced inviting and inspirational wall graphics that exemplify the RGO culture.
View website
Client:RGO Office Products
Category:Commercial & Retail Corporate Donor Recognition Experiential Graphic Design Signage & Wayfinding
Date:October 24, 2013
The feature wall graphics at RGO successfully complements architecture, communicates culture, evokes ethos, and showcases achievement. BOND designed a timeline graphic that guides viewers on a journey through RGO’s success, from the 1960’s to 2010’s while incorporating the look and feel of the surrounding wall graphics as well as the historic rainbow colour scheme of the identity of their US partner, Steelcase. A second feature wall was designed for RGO. The Philanthropy application combines photography and a personal note from RGO president, Ross Glen, to effectively communicate the company’s dedication and contributions to Calgary.
BOND Creative was engaged by RGO to produce an ad campaign that would appear in Business in Calgary ads thoughout 2015. BOND incorporated graphic themes, based on RGO’s services that mimic the style of the wall graphics found in their showroom, with the seasonal or monthly theme the magazine appeared in. The body copy written by David Parker was later combined to give the monthly themes context, creating an advertising spread that stood out in the magazine, not only for its visual impact, but also for its message.
Browse Related Projects
